What’s New at Aimbridge?

Holiday Inn Express Brussels – Grand-Place now open

Holiday Inn Express Brussels – Grand-Place now open

July 15, 2022 | Community, News, Openings, Our Team, Signings


Brussels’ newest hotel, and the first Holiday Inn Express within the heart of the city, has opened its doors.

Holiday Inn Express Brussels – Grande-Place, located on Rue du Cypres with an entrance on Place due Samedi, offers 117 guest rooms and provides the perfect base for both leisure and business travelers to explore the city.

The new hotel is situated within easy reach of Grand Place and Place Sainte-Catherine – famous for its seafood restaurants – as well as Brussels’ major convention center, The Square.

The hotel is also located within walking distance of major transport links including Brussels Central Station, along with Metro, tram and bus connections, and is just 20-minute drive from Brussels Airport.

Owned by Borealis Hotel Group and franchised by IHG Hotels & Resorts, Holiday Inn Express Brussels – Grand-Place will be operated by Interstate Hotels & Resorts.

Anna Kostanyan, General Manager said: “It’s fantastic to open the new Holiday Inn Express Brussels – Grand-Place here in the city, marking a positive step forward for the city’s tourism and leisure market after what has been an incredibly difficult year. We’re also delighted to open the first city centre Holiday Inn Express which is a real milestone for the brand.”

“We can’t wait to welcome in our first guests and provide the perfect base for them to explore our wonderful city.”

David Anderson, executive vice president – international at Interstate Hotels & Resorts, said: “We’re thrilled to debut the new Holiday Inn Express Brussels – Grand-Place.

“To be further expanding Interstate’s presence into Europe with the opening of our 13th property on the continent, is fantastic and we’re really excited about the potential of this hotel and what it adds to the city’s hospitality offering.

“As the world has opened up again, international travel is back and this new hotel, in the heart of Brussels, provides the ideal base for both leisure and business travellers to explore the city’s many tourist attractions and corporate hospitality venues, too.”

Holiday Inn Express champions simple, smart travel by providing a unique and memorable experience, whether for business, leisure or a little bit of both, including:

  • A complimentary Express Start continental breakfast buffet is included in guests’ room rate, offering both continental and hot items. The hotel also houses a bar and a 24/7 snack menu.
  • A great night’s sleep, with both firm and soft pillows on every bed, a plush duvet and plenty of bedside power outlets
  • Efficient, seamless experiences for guests with speedy check-in, power showers and complimentary Wi-Fi

Holiday Inn Express introduced Next Generation, a design scheme that revolutionized the design of public spaces and guest rooms, improved service delivery and introduced new technology to enhance guest experience.

Guest rooms at the Holiday Inn Express Brussels – Grand-Place have been designed to balance home comforts with smart design features such as a flexible workspace, ergonomically-designed chairs, ample USB ports and plug sockets, and a Smart TV that enables guests to stream media from a personal device.

In addition, Holiday Inn Express Brussels – Grand-Place opens with IHG Connect, which delivers enhanced Wi-Fi with the fastest speeds in the industry, as well as an auto-recognition feature for IHG Rewards members, so guests only need to sign in once to access hotel Wi-Fi at all IHG Connect-enabled hotels.